AceCV
The free AI resume builder recruiters can't ignore
Project type: ProAceCV needed UGC that made resume-building feel like insider knowledge — turning a free AI tool into the job-hunt hack everyone wishes they'd found sooner.
- Creators5+
- Campaign DurationOngoing
the content
Fully-licensed reels from the creators behind this campaign.
about
AceCV is a completely free AI-powered resume and cover letter builder. It scores resumes against ATS checkpoints, rewrites bullet points with AI, and ships recruiter-ready PDFs — no paywall, no watermark, no card required.
the challenge
Everyone claims their resume tool is free until the download button asks for a card. AceCV needed content that broke through that scepticism with Gen Z job seekers — proving in seconds that the tool is genuinely free, genuinely smart, and worth interrupting a doomscroll for.
our solution
We briefed creators on hooks that feel like leaked secrets, not ads — 'the Google recruiter who leaked this is getting FIRED', 'I got a job after 8 months and find out about this NOW!?'. Talking heads and reaction-style reels framed AceCV as insider knowledge being passed around, while product moments showed the AI rebuilding a resume in real time. Job-hunt frustration is universal — we turned it into a reason to download.